1973 – Morton & Associates

A.L. “Tot” Morton founded our agency in the basement of his home. An advertising sales director for a national poultry publication, Morton set up shop using all the knowledge and contacts gathered in his 13 years in the poultry industry. Morton’s innate talent for developing savvy marketing strategies formed the foundation of a small, but very successful, business-to-business advertising agency.


1994 – Morton Vardeman & Associates

By 1994, Morton & Associates had grown to five associates, client billings had doubled, and the agency had carved a niche as a leading business-to-business agency specializing in poultry, agrimarketing and utilities. Bucking a trend for most ad agencies, Morton & Associates still retained many of its original clients from the early 1970s. No single agency in the country placed more poultry advertising in trade-journal media than Morton & Associates.
John Vardeman, a former Atlanta Journal-Constitution bureau chief and national desk editor, joined the agency as a partner. He brought with him the vision for strong public relations, strategic marketing, and regional business development. The firm’s name changed to Morton Vardeman & Associates.

1999 – Morton Vardeman & Carlson

On the brink of a new century, the agency’s longtime creative director, Tina Carlson, was promoted to executive vice president and named a partner. Carlson’s name became the newest “suffix” to join the characteristic green ampersand of the agency’s logo.
Morton had since retired but the agency was still going strong with 10 members, all with heavy-hitting experience and serious qualifications to offer clients. Well into its third decade, the agency had grown to become Northeast Georgia’s largest advertising and public relations agency, serving a broad range of regional, national and international accounts.


Today – Morton Vardeman & Carlson

Today, client relationships and client focus remain at the heart of Morton Vardeman & Carlson, an agency that continues to define success in terms of the trust we earn and the joy we take in every client’s individual growth.